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Forbidden Bicycle Company - Druid 2023 Colours - Dillon Butcher - Liam Wallace LOW RES-093
Forage Creative Studio

FORBIDDEN BIKE CO.

"Established in 2019 by a growing team of industry veterans with a single product - our trail bike, the Druid - and a single-minded, no holds barred approach to bicycle design. The Druid’s arrival on the scene certainly set the tone for a brand that is not prepared to accept the status quo or adhere to the whims of mass-market trends."

Before Forbidden was fully launched, I was brought on to help fine-tune some brand assets, sort out the website design as well as design the decals / chose frame colours for the very first Forbidden bike, 'Druid".  Here we are nearly 5 years later, designing everything from bike decals/colours & brand identity*  to digital marketing campaigns and apparel design. I am proud to say that I am Forbidden's sole graphic designer, it's been an exciting ride!  Fun Fact: the Druid decals were so popular that a few folks even got them tattoo'd!

 

They have without-a-doubt made a name for themselves in the MTB industry and are continuing to break the mold in this tough and saturated market.

*CREDIT: gotta give it where it's is due; Owen Pemberton (owner) designed the brand logo.

Deliverables

Visual Identity

Bike Branding/Visuals 

Bike Colourways

Sub-logos & Wordmarks

Website Design

Bike Box Design

Social Media Campaigns

Print Documents & Manuals

Event Display Design

Merch

Apparel Graphics

Vehicle Decal Wraps 

Digital Marketing Campaigns

Event Branding

Animated Ads & video Intro Gif's

Team Racing Kit Design

I could go on, but I'll stop here. 

Forbidden Bicycle Company - Druid 2023 Colours - Dillon Butcher - Liam Wallace LOW RES-091
Forbidden Bicycle Company - Druid 2023 Colours - Dillon Butcher - Liam Wallace LOW RES-093
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Forbidden_van.jpg
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